This 7-Year-Old Makes $22 Million a Year on YouTube. Here’s the Crazy Thing His Parents Figured Out #His_ParentsDecember 6, 2018
He and his parents make far more money in a year putting videos on Youtube than most people will make in their entire lifetimes.
Here’s Ryan’s story, how his family makes so much money–and what he’ll be doing next year.
He’s also the only kid (although clearly driven and managed by his parents) on the top 10 list, according to Forbes .
As I wrote last year, Ryan’s main YouTube channel is called Ryan’s ToysReview , where he has more than 17 million subscribers (up from 10 million when I wrote about him last year).
And his work largely consists of unboxing videos (where people simply open boxes of merchandise), and product demos that basically involve his playing very enthusiastically with different toys.
About $21 million of his earnings last year came from programmatic pre-roll advertising, which basically means the short ads that play before and during many Youtube videos.
Why are kids so sucked into unboxing videos?
Also, as a manager for YouTube influencers (not Ryan’s manager), told Forbes, it could be that unboxing videos are great for people who won’t ever be able to afford the things being portrayed in the videos, but would love to have them even for a minute.
So, what’s next for Ryan?
Among the deals Ryan’s family and manager signed in the second half of 2018 (which aren’t included in the computation of his $22 million) are