Spotify Now Has 200 Million Monthly Active UsersDigital Music News #Marketing_DirectorJanuary 13, 2019
That number jumped 40% over the same period last year.
The company’s total subscribers also totaled 87 million.
The streaming music giant had reported 83 million at the end of June 30 th , 2018.
Now, Spotify has surpassed one of those milestones.
Dustee Jenkins , Spotify’s Global Head of Communications, has confirmed that the company now has 200 million monthly active users.
The 200 million-mark comes alongside a continued focus on ad-supported revenues.
Before, they controlled these messages only on Rap Caviar.
Jenkins didn’t specify what part of the additional 9 million were paying consumers.
But straight math puts the figure at roughly 91 million.
She added the company remains well aware “a lot of competition” exists in the streaming music market.