why Instagram & Whats-App Are changing their namesInstagram & Whats-App Are changing their names— here’s what It means 4 You | London Evening StandardEvening StandardHomeHome #Nickname_NicknameAugust 22, 2019
Social media giant Facebook has owned Instagram and WhatsApp for years, since 2012 and 2014 respectively, however, the links between the three social media platforms have all been relatively subtle.
Facebook is making more of a stamp on the apps by changing their names.
It’s interesting that the company has decided to put its mark on other social networks in such an obvious way considering the fact it has owned them for years already, and also how low the company’s reputation is in the eyes of a lot of people.
A New York Times report earlier this year said Facebook wants to integrate the messaging services of WhatsApp , Instagram and Facebook Messenger in order to keep up engagement within Facebook’s network of users.
As part of these new changes, staff working on Instagram’s messaging feature Direct, will now report to the team behind Facebook’s separate Messenger app.
There could be another reason behind the name change.
The Information also reports that Facebook’s CEO Mark Zuckerberg is apparently frustrated that Facebook doesn’t get more credit for the growth of the two platforms since they have been under his wing.
It shouldn’t really affect your day-to-day usage of these platforms, which is why most people won’t really care about the changes.
According to a survey by web browser DuckDuckGo last year, 56 per cent of Americans didn’t know Facebook owns Instagram, and 45 per cent didn’t know that Google owns YouTube – which it has done since 2006 if you were also in that camp.
More about:| Facebook | Instagram | Whatsapp | Social Media | apps
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